A free, open-source photography workflow, from first selection to final delivery.

Client
Deadlyne
Industry
Photography software
Deadlyne is a free, open-source desktop application for photographers working against deadlines. It brings photo culling, code replacements, IPTC captioning and FTP delivery into one workspace, connecting the steps between capturing a photograph and getting it to an editor.
I built the product from a problem I know firsthand. As a sports photographer, I’ve spent assignments reviewing thousands of RAW images, identifying athletes, writing captions and delivering photographs while games are still being played. Moving between separate applications adds work at the moment when attention matters most.
My design centers the photographs. A dense image grid gives an overview of the assignment, selection indicators make progress visible, and contextual panels keep captions and delivery settings close to the work. I kept the interface dark and restrained, using subtle borders and clear hierarchy to make professional tools easier to navigate.
My contribution spans product strategy, interface design, desktop development and the visual identity. The identity pairs a compact geometric symbol and forward-leaning typography with near-black and a vivid red-orange accent, connecting the character of the brand to the pace of the workflow.
The result is a connected desktop tool that carries an assignment from selection through captioning to delivery. Deadlyne remains an ongoing project, with an open-source foundation that gives photographers and developers a way to contribute to its continued development.
Role
Product Design & Development
Scope
Product Strategy, UI/UX Design, Desktop App Development, Brand Identity, Workflow Automation


