A digital home for college football, built to keep up with the game

College football moves fast. Between breaking news, recruiting updates, rankings and the biggest games of the season, CFB Alerts needed a digital presence that could keep pace with its content and give its audience a consistent experience across every touchpoint.

We partnered with CFB Alerts to design and develop its website in Framer, establishing a visual foundation that extends beyond the website into the graphics and editorial content published throughout the season.

Our work continues today through weekly creative support, article graphics and ongoing website updates.

The challenge

Building a recognizable brand in a crowded sports media landscape.

College football is one of the most competitive spaces in sports media. Fans have countless places to find scores, headlines, rankings and analysis. For CFB Alerts, the challenge wasn't simply creating another destination for news. It was building a consistent digital experience that gave the brand its own identity.

The website needed to accommodate a steady flow of editorial content while remaining easy to navigate. At the same time, the brand needed a recognizable visual language that could carry across breaking news, game previews, rankings and social media.

Our challenge was to bring those pieces together into one cohesive system that could support the demands of an active college football season.

Our approach

One visual identity. Every touchpoint.

We approached CFB Alerts as an ongoing digital partnership rather than a one-time website project.

The foundation started with a bold, sports-focused visual direction built around high contrast, strong typography and the brand's signature electric lime green. We paired that identity with clean layouts and an editorial structure that gives photography, headlines and breaking news room to stand out.

The same design principles carry into our weekly creative work, helping CFB Alerts maintain a consistent appearance whether someone is reading an article, browsing the website or discovering its content on social media.

Designing the website in Framer

An editorial experience built around the content.

We designed and developed the CFB Alerts website in Framer, focusing on a streamlined experience that makes it easy for readers to discover and explore college football coverage.

The design establishes a clear visual hierarchy between featured stories, article content and supporting navigation. Large imagery and prominent headlines give important stories the attention they deserve, while consistent spacing and typography make the experience easy to navigate.

Responsive layouts allow the design to adapt across desktop, tablet and mobile, ensuring readers have a consistent experience regardless of how they access the website.

By building in Framer, we also established a flexible foundation that allows us to continue refining the website as the brand's editorial needs evolve.

A visual system for college football

Making every story recognizable.

A sports media brand needs more than a website. It needs a visual identity that works across dozens of stories, different teams and an entire season of unpredictable moments.

We developed an editorial graphic direction that balances the energy of college football with the consistency of the CFB Alerts brand.

The signature electric lime green, bold typography, carefully selected photography and structured compositions help create a recognizable visual presence across different types of coverage.

Rather than treating each graphic as an isolated design, we approach the work as an extension of the brand's broader visual identity.

Weekly creative and editorial support

Creative support that moves at the speed of college football.

Our relationship with CFB Alerts doesn't end when the website goes live. We provide ongoing graphic design and creative support throughout the season, producing visuals that accompany articles and support the brand's editorial coverage.

From major matchups and breaking news to rankings and postseason coverage, we develop graphics that help each story capture attention while maintaining a consistent identity.

The work requires adapting to different stories and deadlines without losing the visual details that make CFB Alerts recognizable.

We also provide ongoing website maintenance, updating content and refining the experience as new editorial and creative needs arise.

This continuous approach allows the website and its supporting graphics to develop together rather than becoming disconnected over time.

Keeping the website current

A website that evolves with the brand.

Launching a website is only the beginning, especially for a sports media brand operating around an evolving news cycle.

We continue to support CFB Alerts through website upkeep, content updates and ongoing design improvements. As the brand introduces new coverage, features and partnerships, we help make sure its digital presence can accommodate those changes.

Our goal is to maintain the consistency of the original design while giving the website room to evolve.

This ongoing relationship allows us to address design needs as they arise, rather than waiting for another complete redesign.

The outcome

A consistent digital experience, from the website to the weekly headlines.

The result is an ongoing creative partnership that brings website design, editorial graphics and digital maintenance together under one cohesive visual direction.

CFB Alerts now has a custom Framer website supported by a recognizable design system and continuing creative production throughout the college football season.

From the homepage to individual article graphics, our work is focused on maintaining a consistent identity while giving the brand the flexibility to cover whatever happens next.

For us, the project represents the value of building long-term relationships with our clients. Rather than delivering a website and moving on, we continue working alongside CFB Alerts to support its content, strengthen its visual identity and keep its digital presence current.