Overview
Park Early Childhood Center, formerly St. Peter Early Childhood Center, has cared for children and families in Lexington, Kentucky since 1979.
I designed and developed their new website in Webflow, built around the questions parents arrive with: what a day looks like, who will care for their child, and how to get on the waitlist.
The site leads with real photos of PECC's children and teachers, set in a calm green palette. Motion stays playful and light: hero photos that drift with the cursor, a photo that grows as you scroll, and an About page timeline that walks through more than four decades of history.
Enrollment was the priority. A guided, four-step waitlist form replaced one long page, the navigation was rebuilt around what families look for, and every page was checked from small phones to wide desktops.
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